Total Quality Management (TQM) is a management philosophy that focuses on continuous improvement and customer satisfaction. The goal of TQM is to provide high-quality products and services that meet or exceed customer expectations.
The approach of TQM involves the entire organization in the improvement process, with employees at all levels taking an active role in identifying and solving problems. TQM also emphasizes the importance of data-driven decision making and process optimization to improve efficiency and reduce waste.
In order to achieve the goals of TQM, organizations must have a deep understanding of their customers and the market, as well as the ability to innovate and adapt in response to changing needs. Employee involvement and empowerment are also critical components of TQM, as they enable organizations to tap into the creativity and knowledge of their workforce.
Overall, TQM is a comprehensive approach to quality management that has been proven to be effective in improving organizational performance. By implementing TQM principles and techniques, organizations can achieve higher levels of customer satisfaction, increased profitability, and a competitive advantage in the marketplace.